💰New funding announced
What it isA home services company just raised or was acquired by a PE roll-up.Why it worksFresh capital means new budgets and pressure to grow — they buy fast.Filter / sourceClay: Crunchbase funding events, last 90 days
Hey Alex 👇
Signals
Campaign ideas for Acme Corp
Five buying signals we'd build campaigns around — each one tells you a company is ready to hear from you right now.
📈Hiring spike in field roles
What it isThey're posting for HVAC techs, plumbers, or dispatchers at volume.Why it worksMore trucks on the road means more demand for what you sell.Filter / sourceClay: job postings for field technicians, last 30 days
🔍Competitor tool on their site
What it isTheir website runs a competing booking or scheduling widget.Why it worksThey've already bought a tool like yours — switching is an easier sell than educating.Filter / sourceBuiltWith via Clay: competitor tech detected
⭐Reviews mentioning missed calls
What it isRecent Google reviews complain about unanswered phones or slow callbacks.Why it worksThe pain is public and specific — the first line of the email writes itself.Filter / sourceClay: Google reviews keyword scan, 'missed call' / 'no answer'
📍Expansion into a new city
What it isA new service-area page or location just appeared on their site or GMB.Why it worksNew markets stretch their ops — that's exactly when they add tooling.Filter / sourceClay: new Google Business Profile location, last 60 days
Copy
The messaging we'd run
Signal-led, short, and written to get a reply — not a click. Example copy; every campaign gets fresh messaging.
GmailEmail V1
From:Alex@goacme.com
Subject: missed calls at
{{company}}?Hey {{first_name}},
Saw a couple of recent reviews for {{company}} mention calls going unanswered — usually a sign the phones are busier than the front office can handle.
We help home services companies turn those missed calls into booked jobs, without hiring another dispatcher.
Worth a 15-minute look?
GmailEmail V2
From:Alex@goacme.com
Subject: congrats on
{{new_city}}Hey {{first_name}},
Noticed {{company}} just opened up in {{new_city}} — congrats.
New territory usually means new crews, new dispatch headaches, and a scramble to keep response times up. That's the exact moment our clients bring us in.
Open to comparing notes this week?
LinkedInConnection + follow-up
Message 1 (Post connection acceptance)
Hey
{{first_name}} — saw {{company}} is hiring field techs. We work with a few home services operators scaling the same way; figured it'd be useful to connect.Follow-up (day 3)
Thanks for connecting. Quick one: when new techs start, who makes sure the extra call volume actually turns into booked jobs? That's the gap we close for teams like yours — happy to share how in 15 minutes.
Example copy — merge tags shown as they appear in the sequencer. Final messaging is written per campaign.
Your leads
Here's an example list
150 US home services companies (HVAC, plumbing, roofing), 10 to 200 employees.
| Company | Contact | Title | Signal | Location |
|---|---|---|---|---|
| Summit Air & Heat | Dana Whitfield | Owner | Hiring spike | Phoenix, AZ |
| BlueLine Plumbing Co. | Marcus Reed | GM | Missed-call reviews | Tampa, FL |
| Ridgetop Roofing | Elena Vasquez | VP Ops | New funding | Denver, CO |
| Coastal Comfort HVAC | Jim Okafor | Owner | New city | Charleston, SC |
| RapidFlow Drains | Sarah Kim | COO | Competitor tool | Austin, TX |
+ 145 more in the full list
Thibault, founderReachly is a B2B outbound agency and certified Clay partner. We run signal-led campaigns across email, LinkedIn, and cold calling for clients in APAC, EMEA, and North America — everything done for you, from list to booked meeting.
150+
companies worked with
1M+
emails sent per month
20k+
meetings booked per month
First Clay Certified Agency in APACCampaigns we've run
FAQs
Got questions?
Where does the data come from?
We scrape and cross-reference 10+ data sources through Clay, then verify every contact before it lands in your list.
Can we adjust the targeting?
Yes — this plan is a starting point. We refine the ICP, signals, and filters with you before anything launches.
Is this compliant (GDPR, CAN-SPAM)?
Yes. We use business contact data only, honor opt-outs immediately, and follow GDPR and CAN-SPAM requirements in every region we send to.
How fast can this launch?
Two to three weeks — most of that is warming your sending domains so deliverability holds up at volume.
What happens after I download the list?
It's yours — no strings. If you want us to run the campaigns for you, book a call and we'll take it from there.
The plan is built. The list is ready. The only thing missing is go.
We'll run this exact playbook for Acme Corp — or walk you through implementing it yourself. Either way, you leave the call with a plan.
Book a call with Thibault15 minutes · no pitch deck · you keep the list either way
