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LinkedIn Ghostwriting Agency That Turns Your Ideas Into Inbound Leads
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What Reachly's LinkedIn Ghostwriting Covers Each Month
Every Reachly LinkedIn ghostwriting and personal branding engagement covers three jobs: picking what you post about, writing and scheduling the posts, and checking each month what worked.
01 Strategy
Content Strategy
Reachly works out what you want to be known for and picks two to four topics you post about, each tied to what you sell.
02 Execution
Calendar + Content Execution
Each month has a written calendar, and every post on it is drafted in your voice for you to edit.
03 Optimization
Performance Analytics
Each month Reachly checks your profile views, post impressions, search appearances, and the conversations your posts started. The next month's topics and formats change based on what those numbers show.
Who it is for
Who we ghostwrite for
Reachly runs LinkedIn ghostwriting for B2B founders, sales leaders, and executives who have a real point of view and no time to publish it. Reachly has run 1,000+ outbound campaigns for 50+ B2B clients, so the writers have seen which messages buyers reply to.
50+
B2B clients Reachly has worked with
1,000+
Outbound campaigns run for those clients
9
Countries Reachly's clients are based in
The service fits founders selling a considered B2B product, where the buyer researches you before the first call and the deal is won on trust as much as on features. If you are still deciding whether you need one at all, our guide covers what a LinkedIn ghostwriter does and what one costs.
Engagement model
How our LinkedIn ghostwriting engagement works, month by month
A retained monthly engagement with a fixed post count, a named writer on your account, and one round of edits on everything before it publishes. Here is what each stage actually looks like.
Week 1
Voice interview and strategy
A recorded interview to pull out your opinions, client stories, and the arguments you make on sales calls. We turn those into two to four content pillars mapped to what you sell.
Week 2
Profile rewrite and first drafts
Your headline, about section, and banner get rewritten, so people who click through from a post can see what you sell. First batch of posts goes to you for edits.
Weeks 3 to 4
Publishing and engagement
Posts go live on a set schedule. Reachly replies to comments on your posts in your voice and leaves comments on the accounts you want to be seen by.
Month 2 onward
Reporting and iteration
Monthly reporting on which themes pulled comments, which posts started conversations, and what changes next month. The voice gets sharper as we bank more of your material.
Your time commitment is about one hour a month: the interview, plus edits on the drafts. Everything else sits with us.
Deliverables
What you get every month
Fixed, countable output. No vague retainer where nobody can say what was delivered.
- Posts written in your voiceAn agreed number of posts a month, drafted from your interviews and your ideas, with a round of edits before anything publishes.
- A managed content calendarTopics are planned a month ahead and every post has a date on the calendar.
- Profile positioningHeadline, about section, featured section, and banner rewritten once at the start and revisited when your positioning moves.
- Comment engagement in your voiceReplies to comments on your posts, plus commenting on the accounts you want to be visible to, handled by the same writer who knows your voice.
- Carousels, video hooks, and image postsFormats beyond plain text, designed and written so the feed does not read the same way every week.
- Monthly reportingProfile views, post impressions, search appearances, and the inbound conversations the content started, with what we are changing next month.
Scope
What sits inside scope, and what does not
Most ghostwriting relationships sour over scope that was never written down. Ours is set at the start.
Included
- Voice discovery interviews and follow-up calls
- Content strategy and pillar definition
- Writing, editing, and scheduling every post
- Full LinkedIn profile rewrite
- Carousel and image design
- Comment replies and outbound commenting
- Monthly performance reporting
- One round of edits on every draft
Outside scope
- Paid LinkedIn advertising and budget management
- Cold outreach and connection request sequences, which sit with our LinkedIn outreach service
- Company page content, unless added separately
- Long-form writing for other channels
- Selling in the DMs on your behalf
- Posting opinions you have not approved
Agency or freelancer
Why hire a LinkedIn ghostwriting agency instead of a freelancer?
A good freelancer is a real option, and for some founders the right one. The difference shows up in coverage, formats, and what happens when the work needs to scale.
| What matters | Freelance ghostwriter | Reachly |
|---|---|---|
| Coverage | One person. Output stops when they take leave or take on a bigger client. | A named writer with an editor and a designer behind them, so publishing continues. |
| Formats | Usually text posts. Carousels and video need a separate hire. | Text, carousels, image posts, and video hooks handled in the same retainer. |
| Strategy | Varies widely. Many take a brief and write to it. | Positioning and pillars set first, then revisited monthly against what the data shows. |
| Reporting | Often engagement screenshots. | Profile views, impressions, search appearances, and inbound conversations, monthly. |
| Outbound alignment | None. Content sits separate from your pipeline work. | Runs alongside the cold email, LinkedIn, and cold calling we already operate, so buyers meet one message. |
| Best when | You want a low monthly commitment and can manage the writer yourself. | You want the channel run for you and tied to pipeline rather than to post count. |
Questions
LinkedIn ghostwriting FAQ
How do you make the posts actually sound like me?
Recorded interviews. We capture how you talk, the opinions you hold strongly, and the client stories only you have, then write from that raw material. Every draft comes to you for edits before it publishes, and the voice tightens over the first six to eight weeks as we bank more of your material.
Who owns the content you write?
You do. Everything we write is yours outright, including drafts that never publish. If the engagement ends, the calendar, the pillar strategy, and the profile copy stay with you.
Do I approve every post before it goes live?
Yes by default. Drafts land in a shared doc with time for edits before the scheduled date. Some clients move to a lighter approval flow after a few months once the voice is settled, and that is your call rather than ours.
How long before the content produces inbound?
First posts publish in week two. Profile views and comments usually move inside the first month. Inbound conversations tend to start in month two or three, because a buyer needs to see you several times before reaching out. Anyone promising qualified inbound in week two is selling you something else.
What if I do not like a post?
Every draft carries a round of edits, and nothing publishes without your sign-off. If a post misses your voice, tell us where and we rewrite it. Consistent misses are a signal we need another interview, which we book rather than charge for.
Do you use AI to write the posts?
We use AI to speed up drafting and to search back through your interview transcripts. A human writes and edits the post that goes out under your name. Buyers recognize unedited AI copy quickly, and publishing it would undo the authority the service exists to build.
Can you do video and carousels as well as text?
Yes. Carousels and image posts are designed and written in the retainer. For video we script and hook the post and direct what you record, since the footage has to be you.
Can this run alongside outbound?
That is the usual setup. Reachly runs cold email, LinkedIn, and cold calling for the same clients, so the buyers seeing your posts are the buyers in the sequences. So when the outreach message arrives, they already know your name.
See the kind of LinkedIn posts Reachly writes
Three examples of posts Reachly writes: a list post, a tools breakdown, and a story about winning clients. Each one goes to the founder for edits before it goes live.
How to get started with Reachly's LinkedIn ghostwriting
Here is what happens after you sign up.
Tap the "Get Started" button
Select your plan, and once we receive payment you'll fill out a short brief.
We run your onboarding call
On the call, Reachly agrees your topics and posting schedule with you.
Inbound conversations start
First posts go live in week two, and inbound conversations tend to start in month two or three.
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