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LinkedIn Ghostwriting Agency That Turns Your Ideas Into Inbound Leads
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What You Get with Our LinkedIn Ghostwriting Service
Every Reachly LinkedIn ghostwriting and personal branding service engagement covers the full content stack, from strategy through execution and optimization.
01 Strategy
Content Strategy
We define your positioning, narrative, and content pillars so your audience instantly understands why you matter.
02 Execution
Calendar + Content Execution
Our LinkedIn content agency builds a monthly content calendar and writes posts in your voice, formatted for LinkedIn attention.
03 Optimization
Performance Analytics
We track what's working and what's driving inbound conversations, not just engagement. Then our content agency refines the strategy each month, so your LinkedIn profile gets sharper and more effective over time.
Who it is for
Who we ghostwrite for
Reachly runs LinkedIn ghostwriting for B2B founders, sales leaders, and executives who have a real point of view and no time to publish it. We have launched over 300 campaigns for 70+ B2B companies, so the content is written by a team that already knows how your buyers reply.
70+
B2B companies worked with across outbound and content
300+
Campaigns launched, so we know what your market answers
4.9
Average rating from more than 50 B2B leaders
The service fits founders selling a considered B2B product, where the buyer researches you before the first call and the deal is won on trust as much as on features. If you are still deciding whether you need one at all, our guide covers what a LinkedIn ghostwriter does and what one costs.
Engagement model
How our LinkedIn ghostwriting engagement works, month by month
A retained monthly engagement with a fixed post count, a named writer on your account, and one round of edits on everything before it publishes. Here is what each stage actually looks like.
Week 1
Voice capture and strategy
A recorded interview to pull out your opinions, client stories, and the arguments you make on sales calls. We turn those into two to four content pillars mapped to what you sell.
Week 2
Profile rewrite and first drafts
Headline, about section, and banner reworked so the visitors your posts attract land somewhere that sells. First batch of posts goes to you for edits.
Weeks 3 to 4
Publishing and engagement
Posts go live on a set schedule. We reply to comments in your voice and warm the right accounts so the reach lands on buyers rather than on your existing network.
Month 2 onward
Reporting and iteration
Monthly reporting on which themes pulled comments, which posts started conversations, and what changes next month. The voice gets sharper as we bank more of your material.
Your time commitment is about one hour a month: the interview, plus edits on the drafts. Everything else sits with us.
Deliverables
What you get every month
Fixed, countable output. No vague retainer where nobody can say what was delivered.
- Posts written in your voiceAn agreed number of posts a month, drafted from your interviews and your ideas, with a round of edits before anything publishes.
- A managed content calendarThemes planned ahead, posts scheduled, and the calendar kept full so your profile stays active without you touching it.
- Profile positioningHeadline, about section, featured section, and banner rewritten once at the start and revisited when your positioning moves.
- Comment engagement in your voiceReplies to comments on your posts, plus commenting on the accounts you want to be visible to, handled by the same writer who knows your voice.
- Carousels, video hooks, and image postsFormats beyond plain text, designed and written so the feed does not read the same way every week.
- Monthly reportingProfile views, post impressions, search appearances, and the inbound conversations the content started, with what we are changing next month.
Scope
What sits inside scope, and what does not
Most ghostwriting relationships sour over scope that was never written down. Ours is set at the start.
Included
- Voice discovery interviews and follow-up calls
- Content strategy and pillar definition
- Writing, editing, and scheduling every post
- Full LinkedIn profile rewrite
- Carousel and image design
- Comment replies and outbound commenting
- Monthly performance reporting
- One round of edits on every draft
Outside scope
- Paid LinkedIn advertising and budget management
- Cold outreach and connection request sequences, which sit with our LinkedIn outreach service
- Company page content, unless added separately
- Long-form writing for other channels
- Selling in the DMs on your behalf
- Posting opinions you have not approved
Agency or freelancer
Why hire a LinkedIn ghostwriting agency instead of a freelancer?
A good freelancer is a real option, and for some founders the right one. The difference shows up in coverage, formats, and what happens when the work needs to scale.
| What matters | Freelance ghostwriter | Reachly |
|---|---|---|
| Coverage | One person. Output stops when they take leave or take on a bigger client. | A named writer with an editor and a designer behind them, so publishing continues. |
| Formats | Usually text posts. Carousels and video need a separate hire. | Text, carousels, image posts, and video hooks handled in the same retainer. |
| Strategy | Varies widely. Many take a brief and write to it. | Positioning and pillars set first, then revisited monthly against what the data shows. |
| Reporting | Often engagement screenshots. | Profile views, impressions, search appearances, and inbound conversations, monthly. |
| Outbound alignment | None. Content sits separate from your pipeline work. | Runs alongside the cold email, LinkedIn, and cold calling we already operate, so buyers meet one message. |
| Best when | You want a low monthly commitment and can manage the writer yourself. | You want the channel run for you and tied to pipeline rather than to post count. |
Questions
LinkedIn ghostwriting FAQ
How do you make the posts actually sound like me?
Recorded interviews. We capture how you talk, the opinions you hold strongly, and the client stories only you have, then write from that raw material. Every draft comes to you for edits before it publishes, and the voice tightens over the first six to eight weeks as we bank more of your material.
Who owns the content you write?
You do. Everything we write is yours outright, including drafts that never publish. If the engagement ends, the calendar, the pillar strategy, and the profile copy stay with you.
Do I approve every post before it goes live?
Yes by default. Drafts land in a shared doc with time for edits before the scheduled date. Some clients move to a lighter approval flow after a few months once the voice is settled, and that is your call rather than ours.
How long before the content produces inbound?
First posts publish in week two. Profile views and comments usually move inside the first month. Inbound conversations tend to start in month two or three, because a buyer needs to see you several times before reaching out. Anyone promising qualified inbound in week two is selling you something else.
What if I do not like a post?
Every draft carries a round of edits, and nothing publishes without your sign-off. If a post misses your voice, tell us where and we rewrite it. Consistent misses are a signal we need another interview, which we book rather than charge for.
Do you use AI to write the posts?
We use AI to speed up drafting and to search back through your interview transcripts. A human writes and edits the post that goes out under your name. Buyers recognize unedited AI copy quickly, and publishing it would undo the authority the service exists to build.
Can you do video and carousels as well as text?
Yes. Carousels and image posts are designed and written in the retainer. For video we script and hook the post and direct what you record, since the footage has to be you.
Can this run alongside outbound?
That is the usual setup. Reachly runs cold email, LinkedIn, and cold calling for the same clients, so the buyers seeing your posts are the buyers in the sequences. The content warms the list and the outbound opens the conversation.
Ready to build a personal brand that drives inbound leads?
Generic posting drains your time and your pipeline. Reachly's LinkedIn ghostwriting builds a founder-led content engine that grows reach, trust, and qualified inbound every month.
Ready to turn LinkedIn into your most reliable growth channel?
Let's map your goals and build a simple system to reach them, end-to-end.
Tap the "Get Started" button
Select your plan, and once we receive payment you'll fill out a short brief.
We run your onboarding call
So we can map out your strategy and set up your campaigns together.
You start receiving warm inbound
Warm business enquiries within 1 month, guaranteed.
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